Bill takes a proactive approach to sales and marketing for The Ryness Company clients throughout the San Francisco Bay Area. His real estate experience for the last 24 years includes expertise in land assemblages/acquisition in residential and commercial real estate along with the sales and marketing of hundreds of developments. He has also worked as a developer liaison with planning departments and city councils, obtaining permits, site maps and land density increases. In conjunction with land acquisition, Bill has extensive experience in preparing land use studies as well as producing development cost pro formas. As a licensed General Contractor, Bill understands what goes into the actual construction of homes and the numerous challenges which a builder must overcome to complete a quality home on a critical path timeline. This rare mix of experience and knowledge gives him a unique understanding of what builders and developers need in creating a successful development. Bill's extensive client-side experience makes him a true asset with The Ryness Company. With over a billion dollars in new home sales over the last 15 years, Bill has continually created superior sales teams that have received more awards and honors than most other sales teams in the industry. In addition, Bill was awarded twice as Sales Manager of the Year in Northern California and was recognized nationally as the HBA Sales Manager of the Year. With his education at San Jose State University with a BS in Finance and his Political Science and Urban Planning from Georgetown University in Washington D.C., Bill takes his knowledge to enhance the clients’ advantage in the marketplace. Bill is an individual that brings a superior advantage to Ryness clients, especially in tough markets.